Cola is a reclaimed Spanish slur typically used against non-heterosexual men and transfeminine people in Chile specifically. It's also used against straight men, but only under the presumption that they could be queer.
Other variants of this word may include, but aren't limited to: Coliguacho (which it is also a type of fly), Colipato, Colisa, Colisón, Coliza, Colizón, and Colita.
History & flag
The word cola appears to have become popular in the 50s, as a code word for homosexuals and trans women used by the police. It derives from the inversion of the word "loca" meaning "crazy woman".[1]
The flag was created by FANDOM user IMakeFlags by request of Hiddn.Hayden on July 30, 2021.[2]
An alternative flag was made by Lazykxtie.
Reclamation
In modern times, the word has been reclaimed by Chileans who wish to remove power from it and proudly identify as colas. This word is of exclusive use among non-hetero men, transfeminine people, and possibly AMAB non-binary people as well.